Costs? How long should a commercial be?
Due to the many options, the price range varies greatly according to the needs and possibilities of your company. Influencing factors here are the selection of actors, locations, and possibly speakers for your commercial. Depending on how it is used on the internet, in the cinema, or on TV, there are different buyouts – so-called costs for the exploitation rights – of your commercial.
We’re all fed up with bad ads, so it’s even more important to convince your customers in the first few seconds. A commercial usually lasts between 10-30 seconds. Depending on the goal, 60 seconds is also common in order to offer enough time for emotions to develop. For social media platforms, 10-15 second countdowns are usually enough to convey the core message in a nutshell.